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Brands and otherwise August 13, 2017

Posted by bobv451 in business, conventions, New Mexico, science fiction, VIPub, westerns, writing.
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Writing westerns requires some knowledge of cattle brands. Not much, really, but enough to sound authentic. I have a great deal of fun coming up with ranches sporting such brands as the Rolling J. But writing has changed from merely thinking about such things and dealing with them every day. A different type of brand is needed now.

Publishers don’t promote (or advertise) much anymore, so it is up to the author to deal with this important aspect of writing. What good does it do to write the best novel ever in the history of the universe only to have it ignored? Advertising, promotion–and creating a brand for yourself. All are integral to sales now.

Some things seem obvious but aren’t. There are a lot of reasons to go to a convention. Attending as a fan is entirely different from going as a writer. How you dress, how you act, your entire persona is the face you are putting not only on yourself but your work. This is part of the author’s brand (and I’m not necessarily talking about that tramp stamp). You don’t have to be staid and sober (I’d say, sober as a judge but this is Abq and such things are rare here) unless that’s the image and fiction you are peddling. Enjoy yourself but don’t get falling down drunk or insult people unless you can do it in a humorous way not likely to get you sued or punched out. Even then….

Bubonicon is coming up. Come to my panels, come to my autographing (got lots of new titles!), see how I approach the idea of strengthening my brand. So you’ll recognize me, here’s a picture taken recently in New Orleans.

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Time Is Not On Your Side June 18, 2017

Posted by bobv451 in business, death, e-books, ideas, money, sci-fi, science fiction, serial fiction, Uncategorized, VIPub, westerns, writing.
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Tick. Tick. Tock. Cuckoo clock chimes. The weights descend and you are out of time. All a writer (or any of us) has is time. That’s the commodity to hoard and covet and use to its fullest extent.

I come up with a never-ending flood of ideas. That’s not a problem of “What next?” When I get down to writing, there’s not a writer’s block to be seen. No problemo. What is harder is choosing among the ideas to work on next because there is so little time and triage has to be done.

Looking back on 40+ years of writing, I mostly wouldn’t change things, but maybe, perhaps, kinda, one tactic stands out that should have been modified. Writing series books (ie, Jake Logan, Trailsman, Nick Carter) is fun and it paid a lot of bills. But none of those books is mine. I can’t put up new ebook editions or take them down or do anything. They belong to the publisher and are forever deadwood to me. Filling some of the time spent writing so many with my own work would have been a smarter move. I know writers of prodigious output who own almost no titles of their own–they did too many work-for-hires. As a result they have only a handful of titles under their control, ie, to make money now as opposed to when it was written.

Write what you need to stay alive. It’s tough out there and always has been. But do as much of your own as you can. It’s yours and there is never enough time to do “just one more.” Time’s arrow will pierce you and once gone from the quiver, time cannot be recovered.

In case you want some sf about relativity….

All Around the (New) World May 28, 2017

Posted by bobv451 in alt history, e-books, steampunk, VIPub, weird westerns, westerns, writing, zeppelin.
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It’s all yours when you write.  The world you create.  What do you put in, what do you ignore (since you can’t touch on everything)?  Choose what makes for a good story that challenges the characters and then go pedal to the metal (or meddle or medal or mettle, depending on what type of story you’re writing).

A couple years back I worked up details of an entire steampunk world slowly filling with holes in the fabric of space that lead to a world consumed by oxidation.  Oxygen was at a premium there and rust ate away at everything once great.  My hero becomes intrigued by these holes to a different world while the heroine is off fighting wars brewing in Europe, many of those conflicts over and about the curious holes because some allow instant transport from one part of the world to another.  The story has clockwork, pneumatically powered robot dogs (more in a second about Fulton) and zeppelins and a villain caught up in a maelstrom of evil even he cannot control.

My world, but I opened it to others to play in, introduce characters I’d never consider, poke about in corners of history and geography I simply had no time to explore.  Sarah Bartsch wrote Unforeseen  set in 1915 Japan where the Shogun rules and being a (lady) samurai includes airships.  Steve Sullivan took a different tack and gave use sexy female Russian spies in Heart of Steam and Rust.  Continuing exploration of this world (and the rust world) award-winning steampunk author David Lee Summers gave us a look at Pancho Villa, the Mexican Revolution and the rust world in Revolution of Air and Rust.

This steampunk world continues to expand.  Interested in joining in?  Drop me a line and let’s see what shakes out.

Oh, yeah, I’d mentioned the steamdog Fulton.  He’s in this world, which is set later than the upcoming Air Pirates of the Golden West.  That tale will be included in a monthly magazine with free weekly installments, starting with Millard Fillmore, Master of Steam.

EmpireS&R

Empires of Steam & Rust: The First Passage

Double Down May 14, 2017

Posted by bobv451 in awards, business, contest, e-books, ideas, Uncategorized, VIPub, writing.
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When you write a story, consider how many different ways you can use it/sell it.  Easiest of all is submitting a story to a contest.  I saw one that is pretty nifty with big prizes.  Futurescapes Contest

Benefits: you write, you win.  You become an award-winning author (and much richer, in this case).  If you don’t win, you’ve got a story that can sell elsewhere.  A story you can use as a promotion for other work (your ebook can contain an entire novel *plus* that story as a bonus).  A story to put into your own collection.  A story that might just fit into the raft of theme anthologies that crop up all the time (but which have impossibly short deadlines–”Sure, I can get you a story by Thursday.”  And you can since it is already written.)  And it’s possible that story can serve as the beginning of a longer work.  A first chapter, if you will.

How many other ways can that single story be used?  Let me know.

Some contests are futile to try, being set up to give specific authors a win.  Beware of those which charge an entry fee.  Those might be used to generate money for the people running the contest and nothing more, but if the reward is big enough and you’re confident, go for it.  Look for contests where your entry is anonymously judged to avoid a judge knowing and hating you (for whatever reason).  Some contests you might have to swallow hard to consider, but there are worthwhile results.  Writers of the Future
might be like that, but the contest seems fair, the judges are well known and respected pros and if you win (and there is a steady stream of winners), you can make a bunch of bucks with your story.

Your story is going to be tied up in the sales process anyway.  A few extra weeks or months can benefit you greatly by putting a contest at the start of the submissions queue.

And another list.

Write on!

Riding Off Into the Sunset October 26, 2014

Posted by bobv451 in business, e-books, New Mexico, VIPub, westerns, Wild West, writing.
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If a song can be said to have an impact on my life, it might be Dylan’s “The Times They Are A’Changin'”. I have always liked the line about getting out of the way if you can’t lend a hand. Looking at publishing this way has kept everything in perspective for me over a long writing career.

Ebooks changed the publishing world. Dead tree books will always be around but I found out Friday that there will be a lot fewer from a Big 5 publisher in the future. My editor of quite a few westerns (including Sonora Noose and The Great West Detective Agency) was gone. Along with her apparently went the entire Berkley line of westerns. Earlier this year they had gunned down all their monthly series. With this lynching, I’d say upward of 100 books won’t be published next year. The times are, indeed, changing.

This opens the door for a slew of indie presses to fill the vacuum. And for VIPub (Vertically Integrated Publishing, where the author writes, edits, produces and markets the book–every aspect of traditional publishing all in the author’s grip). Check out Western Fictioneers, Western Trail Blazer, Rough Edges Press, and more riding down the trail every day.

At the Lincoln County Cowboy Symposium I gave a talk on how the weird western has saved traditional westerns at least twice before. We may be looking at it happening a third time. The times are a’ changin’. And we have to move along or get plowed under. For one, I see this and am doing what I can to stay in the saddle.

One benefit of speaking at the LCCS is meeting a lot of great people. Here’s a picture of me with a very nice lady, 2014 >Mrs NM Kori Zwaagstra.

(Those are some of my books in the center!)

Lincoln County Cowboy Symposium

Lincoln County Cowboy Symposium

What They Read (Kids) May 11, 2014

Posted by bobv451 in business, e-books, education, ideas, iPad, sense of wonder, VIPub, web & computers, writing.
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Discoverability is an important part of any author’s excursion through the profession. How do you get eyes on your work? A study on what kids in K-12 read makes for fascinating reading, especially when you dig down into it and find the youngest grades are more amenable to ebooks than other groups. I’d always said ereaders would never become commonplace until the earliest grades read using them. It has happened.

The report What Kids Are Reading is downloadable as a pdf and takes a while to go through.

Here are some of my takeaways.

Many of these books are assigned by teachers and, to my way of thinking, aren’t of much use to us as writers of VIPub original fiction. A student reading To Kill A Mockingbird as a class assignment is less important than finding that Hunger Games has found itself a high ranking over the past few years or that the younger students read Dav Pilkey. Those are hardly revelations but give direction to our hunt to garner new readers. One trend that seems obvious to me in the younger readers (pre 6th grade) is the number of “outcast” stories. The kids want stories in the little tailor vein, Heinlein’s ordinary person who overcomes great peril to triumph as an individual. Superheroes are ok (are we being force fed them?) but the kids read stories about solitary heroes and heroines, probably because they see themselves that way (a fight between Katniss Everdeen and Percy Jackson?). No super powers, just outcast and subpar and wanting to do great things. Stories of accomplishment seem to rate higher than those of ordering the kids to have self-esteem. SF looks important in this extracurricular reading.

As long as I have been in science fiction fandom, there has been the semi-joke about the golden age of sf being 12. This report bears that out when you look at the number of words read by each grade group (page 55). The sixth graders read the most. You might make the argument later grades are reading more challenging books and are therefore reading less due to the time it takes to wade through. Maybe so, but if you want to capture an audience and keep it, find what appeals to a 6th grader. By that age they have access to an ereader, are becoming autonomous and developing their tastes in reading, and probably have more money to spend on their epurchases than the authors writing the stories.

Mostly, I need to sift through this report and find what is being read for pleasure, then figure out how to capture some of the market.

Playing In My Own Sandbox (part 3) April 20, 2014

Posted by bobv451 in business, e-books, history, VIPub, Wild West, writing.
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The word circulated last week that Random Penguin had axed four different western series. This wasn’t unexpected–I pretty much assumed this in December and realized what the merger of Random House and Penguin meant last year when it was announced. I said in an article by Rod Miller in the Feb 2014 issue of WWA Roundup Magazine about the merger: After the dust settles on most mergers, fewer titles are published and fewer editors are needed.

No swami crystal ball sf futurist navel gazing required. That’s how business is done. The easy explanation was also in the article where I said: A merger yields one company selling into a customer base inadequate to keep the two in business.

In other words, the number of readers for separate companies isn’t big enough but a smaller output of books to that same readership might let the merged company survive. That’s the way legacy publishers have to work. Be the biggest fish swimming in the ocean or die. The problem is when your ocean dries up to a mere mud puddle. Big doesn’t work for survival then.

VIPub is different. Ebooks have changed the game, and for the reader (and probably the author) for the better. Four cancelled series = 50 books a year. That’s quite a void for the nimble VIPub ebook author to fill. In the case of westerns, a lot of the readers don’t want or use ereaders, but thanks Amazon, thanks for CreateSpace. Print on Demand! With overhead smaller for independent publishers, smaller lead times and more agile editing and production, this deficit can be addressed fast.

And it seems to be in the works. At least one indie publisher is working on several possible new series, and I expressed my interest. I would love to have input into how these series are structured, since they can be done radically different from legacy publishing. I pitched several weird western limited series years back, to no takers. Maybe now. Interlocking stories is a possibility. A return to the old-school sf trilogy, only with westerns? Open-ended series are fine but sometimes you want a story to, you know, end. Fifty books is a big gap to fill and numbers are on the side of the VIPub/indie publisher. Ten percent of that former legacy market is good money.

But reaching it might be difficult since Walmart isn’t likely to take PoD books due to size and nonreturns. That will go into a future blog post on discoverability and pushing your own series titles.

A tribute to all the fallen heroes in those four series.

Playing In My Own Sandbox (part 2) April 13, 2014

Posted by bobv451 in business, e-books, Free, ideas, VIPub, westerns, Wild West, writing.
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Nothing is certain but change. That’s the way of life, but not necessarily so in series. If you intend to do a limited series, say a trilogy, your protagonist can have a character arc where all kinds of flaws are corrected or augmented by the end of the series. The protagonist usually grows as a person and responds to the vicissitudes of the plot thrown at him/her. This makes for a satisfying conclusion but presents a problem if the series stretches to more titles.

Readers get invested in the character. Watching one grow and change is fine if the series ends in a predetermined number of titles. If the series has multiple entries, this isn’t such a good idea. A reader coming into the series after 5 or 6 titles (or 50 or 60) can fall in love with that character, go back to read earlier titles and find the character doesn’t measure up. End of interest. Ebooks have the advantage of always being in print so a reader can scrounge up the first book and ride the wave through all the titles and enjoy the character development. But in a print series, this isn’t an easy thing. Print books go OP (out of print) in a few weeks.

Some many-authored long-running series like the Jake Logan books insist that the main character (in this case, John Slocum) never change from the traits listed in the series bible. Authors don’t have to deal with changes or details a book or a hundred books earlier. But what’s an author to do with a static protagonist?

The answer comes in the secondary characters. They can change (or even die). The protagonist carries the plot and everyone around can learn and grow or devolve. End of book, satisfying character changes, but not in the protagonist who moves on, as is, to begin a new adventure.

I am trying something a bit different in a western series starting in October. The protagonist in The Great West Detective Agency is a gambler and something of a wastrel whose liking for the ladies always gets him in trouble. It’s a print series so Lucas Stanton’s not going to change much, but I hit upon the idea of publishing short stories using secondary characters to augment the plot. What are the histories behind the characters in the book? The dance hall girl or the bartender? The sidekick or the femme fatale? The curious “source of all information” or the hellfire and brimstone preacher or the sweet young thing who entices Stanton into a new mystery? This volume (the first will be called 4 Lives) will be an ebook and maybe PoD. But it gives a chance for the behind the scenes look at the characters and how they got to where they are in the book, leaving the protagonist free to push the plot.

If you want a free copy of 4 Lives when it is ready in a month or so to see what I’m doing, drop me a line via my website at http://www.cenotaphroad.com and mention it. Be sure to tell me what your preferred format is.

Great West Detective Agency

Great West Detective Agency

Playing In Someone Else’s Sandbox (Part 6)(collaborations) March 23, 2014

Posted by bobv451 in e-books, fantasy, VIPub, web & computers, writing.
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This isn’t strictly about playing in someone else’s sandbox as much as learning to share your toys. For someone who doesn’t like doing collaborations it seems I have done quite a few. 16? About that. Mostly I go with the dictum: coauthoring is where you do twice the work for half the money.

An early collab was with Victor Milan in the 6-title series War of Powers. This one had a strange journey going from Playboy books to Ace/Berkley, but the best of the covers were in the twin omnibus New English Library volumes–the covers were by Chris Achilleos and rank with the best on any heroic fantasy book, any time, ever. The migration came about as Playboy dropped out of genre publishing but sales were so good Berkley nee Ace continued them.

I was doing the Cenotaph Road series for Ace when the first 3 Swords of Raemllyn books with Geo. Proctor were sold there. Geo and I talked over where we wanted to go, I did the synopsis, we rewrote it, I did the first draft since I wrote faster, Geo did a rewrite and then I did a final rewrite with him doing the page proofs. The process went quite well and we were able to talk endlessly about it. Geo lived in Texas, I was in NM. We both had Apple ][e computers and bought super hi-speed modems (4800 baud!) We swapped work via the modem, though a book took as long as 20 minutes to transfer, whereupon we would talk for another 2 hours about how techno savvy we were and how we saved so much money on postage. No matter that the phone bills were higher!

The first 3 Raemllyn books did so well, we sold 3 more. Ace balked at a final 3, but those sold to New English Library and never saw American dead tree publication. Unlike the lovely NEL covers for the War of Powers omnibus volumes, I thought these were all subpar. But they did ok in sales and the third omnibus with book #9 in it completed the series we had started ten years earlier.

Working with Geo was trying, especially when our ideas diverged, but the books came out a great fusion of his characters and my plots. And somehow we remained best friends throughout and after.

My other collaboration came with Matt Stover under not so ideal conditions (see the earlier blog about God of War 1), through no fault on either of our parts. His medical problems aside, it went well enough but the merging wasn’t as seamless as with Geo and the Raemllyn books.

Alas, Geo died before the Raemllyn ebooks were put up. It would have been fun doing more titles, with some of the old characters but new situations. We had an sf collaboration in the works, Forge of the Stars, but this isn’t a project that will go anywhere now. Time and science have left it behind. And without Geo, it wouldn’t be the same.

Do I recommend a newer writer collaborate? No. Do your own stuff. Do I recommend 2 authors at similar places in their careers to collaborate? Maybe. For fun. Then get to your own stuff. Always focus on doing your own work. (Remember, a collaboration is doing twice the work for half the money.)

To Demons Bound

Playing In Someone Else’s Sandbox (Part 1)(The Stink of Flesh) February 16, 2014

Posted by bobv451 in business, e-books, End of the World, fantasy, movies, New Mexico, sci-fi, science fiction, VIPub, writing.
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Tie-in work comes in a lot of varieties and most readers don’t appreciate the problems inherent. This is why the International Association of Media Tie-in Writers was formed.

Too many readers dismiss such work as hack work. Might be, but expectations enter in that aren’t brought to other sub-genres. If the reader hates the original game/movie/comic/tv show, then any novelization is going to be awful. Similarly, if the reader loves the original source so much it is part of his life, his very soul, it’s doubtful any novelization will live up to those lofty expectations (those intensely *personal* expectations).

The challenges of adapting a work can be daunting, especially moving from a movie to a novel. In the next few weeks I’ll go over the tie-in work I’ve done for video games, card-based games, series tie-ins and some other stuff. This time I want to hit the movie tie-in I did for Scott Phillips’ The Stink of Flesh. This had some extra thrill for me since I was in the movie (even if my son gets better billing ) so could enjoy killing myself off all over again in the novelization.

I had a copy of the script but had to remember from the time spent on the set what everything around me looked like. Playing the VHS copy I had, stopping it and making notes, helped, too, but with tape this is a tedious process. When I had my notes for every scene, I looked them over and saw this wasn’t a full-fledged book. In a movie characters can, well, act. A major character never says a word. They show emotions without words. Things happen in the background that aren’t explicitly mentioned in the movie There has to be extra material in a book to communicate this. More than this, a script comes up short in terms of page count in a novel. I put in extra scenes to bridge ones in the movie and introduced new characters that fit into the strange world Scott had built so well in the movie. The “Vegetable Man” scene in the book is an example. We know what the zombies want. How do the regular, still-human people live?

The movie is on its way to becoming a cult classic. A 30-copy limited edition is just now for sale.

As Joe Bob Briggs would say, check it out. Also the novelization.

http://www.amazon.com/The-Stink-Flesh-Robert-Vardeman/dp/0976943409/ref=sr_1_1?ie=UTF8&qid=1392574144&sr=8-1&keywords=stink+of+flesh+vardeman