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Not Tired of Winning May 21, 2017

Posted by bobv451 in awards, business, e-books, outlaws, westerns, Wild West, writing.
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Awards are nice. Very much so, but cutthroat, dog-eat-dog competition for them has always struck me as worthless. A writer’s job is to entertain. An award for giving readers a moment’s fun is great. A writing award gained by maneuverings and political machinations is not so great. And I am unconvinced that putting “Winner of XYZ Award!” on a book cover has much selling power any more.

That said, I am delighted and incredibly honored to have won the Western Fictioneer’s Life Achievement Peacemaker Award for my work, especially since it puts me in the company of writers I respect and admire so much.

While I am considering having the award tattooed on my chest, I doubt it means much in the way of additional sales. A million-copy bestseller means 329 million people in the USA never bought the book. A trickle more might have read it in a library. Most of those who do read the book probably can’t tell you the author’s name. Just the way it is. As authors we want to establish ourselves as a brand, something readers will hunt out when they are in the mood for more entertainment. Practically, it doesn’t happen except for a very few. Love the award, thank everyone responsible for giving it to me, but the lifetime achievement and $10 might get me a small exotic coffee at Starbucks.

But would I trade it for that $10 cup of exotic Starbucks coffee? Not in a million years. It tells me readers (and other writers) appreciate the handful of books I (as Jackson Lowry, Karl Lassiter, Jake Logan, Jon Sharpe, Ford Fargo and others), have written.

As a real bargain, you can get not only what I consider my best Jackson Lowry western (The Artist) but also seven others from different writers for a mere 99 cents.

The Artist

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